Office Hours with Google on digital marketing
Finding the right knowledge to grow your startup is hard and time intensive. To help you grow your business, we invite experts to share their knowledge with our community. Office Hours bring you the knowledge and insights to operate more effectively by learning from the best. In these 1 on 1 sessions, you’ll be able to ask for advice on any challenges you’ve been facing.
This session will be with Tatiana Silva, Global Programmatic Industry Manager at Google. Tatiana can help you with any questions related to digital marketing (e-commerce, travel, digital publisher landscape, and more). Her specialties lie in the following:
- GMP|Doubleclick Publisher Ad Server
- GMP|Doubleclick Advertiser Ad Server
- Programmatic (GMP|Doubleclick DSP and Exchanges)
- Google Display Network (KCT, Dynamic Remarketing, Text Ads)
- Google Ads | Adwords Audience Strategies and Solutions (RLSA, Similar Audiences, Customer Match, etc)
Tatiana has a degree in Electrical Engineering, and is passionate about technology, arts and helping businesses grow. She was a software engineer early in her career and has been at Google for 8 years, currently leading one of the company's largest accounts globally, focusing in helping them get the best out of Google's performance advertising solutions. She was part of the DoubleClick Ad Exchange launch in Latin America, while based out of Brazil for 3 years, and has worked with most of the company's advertising products, leading both technical specialists and account management groups, working with a wide variety of industries, during her 4 years of tenure in New York.
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